We are the team 6 of block 2-Mktg.4, a talented students of Dr. Daniel Hebron. We are the next certified public marketers of the new generation, the seed of New era University!


We chose the course BSBA- Major in Marketing because we want to know everything about the business. How to become a successful businessman someday, how to attain a managerial attitude, how to run a business in any situation, how to have a good strategies in attracting the people for your business, how to have a big income from a scratch and of course we want to have bright future.

Kotler stated that the marketing is the social process by which individuals and groups obtain what they need and want through creating and exchanging products and value with others.
With this qoutation we've learned that through creating and exchanging products and value with others we need to obtain what they need, by giving the people what they want and need in life we are now exchanging the value with others. And by this strategy we are sure that our business wil not fail!


We are now targeting to have our online business.

The benefits of e-marketing

E-marketing gives businesses of any size access to the mass market at an affordable price and, unlike TV or print advertising, it allows truly personalised marketing. Specific benefits of e-marketing include:

• Global reach - a website allows you to find new markets and trade globally for only a small investment.
• Lower cost - a properly planned and effectively targeted e-marketing campaign can reach the right customers at a much lower cost than traditional marketing methods.
• Trackable, measurable results - web analytics and other online metric tools make it easier to establish how effective your campaign has been. You can obtain detailed information about how customers use your website or respond to your advertising. See our guide on measuring your online marketing.
• Personalisation - if your customer database is linked to your website, then whenever someone visits the site, you can greet them with targeted offers. The more they buy from you, the more you can refine your customer profile and market effectively to them.
• Openness - by having a social media presence and managing it carefully, you can build customer loyalty and create a reputation for being easy to engage with. See our guide on online business networking and social networking.
• Social currency - e-marketing lets you create engaging campaigns using different types of rich media. On the internet these campaigns can gain social currency - being passed from user to user and becoming viral.
• Improved conversion rates - if you have a website, then your customers are only ever a few clicks away from completing a purchase. Unlike other media which require people to get up and make a phone call, or go to a shop, e-marketing can be seamless and immediate.